Unless you’ve got a small private income and no family responsibilities, it’s tough dedicating yourself to activism full-time.
And whether you want to save whales, protect the great barrier reef or raise awareness on climate change, as well as making the most of the spare time you have, you’ll also have to find novel ways of raising funds – especially since some of the multinational groups and governments you’ll be up against will be very well resourced.
Plus, although the internet helps to democratise communication, it’s increasingly tricky to find free real estate on social channels and the mainstream media might not be too interested in supporting your aims and giving you airtime.
Given all of the above, successful activism requires a blend of lateral thinking and guerilla tactics, so with that in mind, here are three smart ways to amplify your activism in 2020.
1. Funding art activism
If you’re a writer, visual artist or musician who likes to use your talent to raise awareness of issues close to your heart, it can be tough getting the financial support you need to buy materials and time away from your day job to start a successful migration to being a full-time creative.
However, art crowdfunding app Patreon is designed for people just like you – in return for cash sponsorship, you can reward supporters with exclusive access to your creative projects and various other types of perks.
2. Brand activism
Brand activism is becoming increasingly popular, with everyone from cosmetics brand Lush and supermarket chain Iceland putting themselves front and centre in campaigns about everything from the spy cops scandal to palm oil.
So if you can find a brand you’re comfortable with and you’re sure that their ethics genuinely live up to the hype, it could be worth considering a collaboration to increase your reach – shop around consumer site Ethical Brand Directory and then get in touch directly with any firms that meet your standards.
3. Social media activism
Social media can be an excellent way to connect with the type of people who are interested in your cause – with the right type and tone of content, you can reach your ideal demographic audience reasonably easily if you choose the correct platform, be it Facebook, Instagram or even YouTube.
It takes a while to build up a following though, so social specialists Greedier Social Media can hook you up with followers and likes for a reasonable fee, in order to fast-track your plans and get your activism campaigns rolling with magnificent momentum.
Follow this hattrick of hacks to amplify your activism and 2020 could be the year that you transform your niche cause into a movement that’s on everyone’s lips – you can thank us later!
That’s our list! Share your own activist amplification tips in the comments section.
