In recent years, consumers have been slowly but surely cutting back on things like soda, junk food, and GMOs, in favor of a more healthy diet.
As we reported earlier this month, companies like Monsanto are losing millions as a result, and are struggling to maintain the long-term stability of their businesses.
Very soon, these businesses will be forced to either change with market demand, or risk bankruptcy.
Highlighting this trend, is the recent news that Coca-Cola is experiencing major financial difficulties as well.
The Wall Street Journal recently reported that Coca-Cola is cutting up to 2,000 jobs in an attempt to reduce their annual budget by $3 billion. Meanwhile, executives have been cancelling expensive parties and are reportedly no longer able to travel in limosines.
The recent cutbacks were announced just after the company reported a 14% decline in third-quarter earnings.
According to a recent report, at Coke’s Atlanta headquarters and global regional offices more than 10% of corporate staff are at risk of losing their jobs.
Employees at Coke will not receive any specific notice if their job will be cut until January 15th.
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John Vibes writes for True Activist and is an author, researcher and investigative journalist who takes a special interest in the counter culture and the drug war.