Jeffree Star Cosmetics and YouTube
In 2013, Jeffree Star suddenly vanished from the music scene, later to resurface as a beauty mogul and co-founder of Jeffree Star Cosmetics which is now a $100 million-a-year business. To promote the brand back then, the internet celebrity chose to use YouTube, a decision that has paid-off very well, gaining 10 million subscribers and over a billion video views as of 2018.
His earnings on YouTube alone: $18 million
#4 DanTDM
Daniel Middleton, the 27-year-old behind the hightly successful DanTDM channel on YouTube listed among the most-popular in the UK, is a professional gamer and author who has constantly appeared in business magazines for earning big-time using the internet.